The firm is a manufacturer of over-the-counter pharmaceutical, dermatological preparations. The product line of the company has gradually grown to include additional over-the-counter skin preparations, insect repellents, head lice treatments, and wound care preparations. It has expanded from a manufacturer of specialty lines sold mainly to safety suppliers to products that are now available in chain drug stores and other outlets throughout the United States.
WHAT DID WE DO?
Tec Labs wanted to deploy a chatbot which would help simulate conversations with human users over the internet to educate, resolve queries and provide information on the over the counter products sold, as well as locate stores for customers to purchase the same. We partnered with Tec Labs and developed a custom designed chatbot for their customers who wanted specific information on the products all around.
WHAT MADE THE PROJECT SPECIAL
This was somewhat a unique project; we solved the client requirement, which others were shy of achieving. Unlike a traditional approach, we gave it a flair of an interactive and contextual conversation. This included the questions, pricing details along with stock availability, and directions for use, which were sorted as multiple streams of information.
While we continued to develop the bot, our idea was to build a vibrant and detailed persona to make the chatbot more believable, relevant and engaging to the users to help Tec Labs increase their customer base, drive growth and serve as an intelligent service agent. This involved translating all the new capabilities we were adding like facts and figures which would open up new dimensions to the workings of the systems which, previously, were tedious manual work.
